Our founding belief, and the one that still drives us today, is that the more relevant information you have, the better predictions you can make. In 2018 we introduced AIADS, AI-driven satellite image anomaly detection, with solutions for defense, security, municipal governments, and private verticals. We’ve signed a government customer and a significant partnership deal with one of the largest providers of high resolution satellite imagery.

Leadership Team


Liz Derr, Founder and CEO

Liz has 30 years experience in the software industry as a programmer and technology executive. She founded Simularity in 2011 after seven years at Monsoon Commerce, where she was VP of Engineering and COO. Prior to Monsoon Commerce, Liz was co-Founder and VP of Engineering at MiaVia, VP of Engineering at Egreetings, and Director of Software Development at Autodesk. She was a technology manager at Informix, and was a programmer at Amdahl for five years.


Ray Richardson, CTO

Ray has 30 years experience in the software industry as a programmer and software architect. Prior to Simularity, Ray was a Senior Principal Technologist at Wind River, where he designed embedded operating systems and distributed processing systems. Ray has also worked on such varied systems as the Unix kernel, machine learning systems, intelligent distributed control systems, and large parallel data collection and processing systems.

Ray holds a number of patents in the field of parallel processing, with several more pending.

peter koning 2014

Peter Koning, VP of Sales 

Peter has over 27 years of international technology sales and marketing experience in the software, telecommunications, and internet industries. He has provided market entry consulting services to European companies, introduced new network management products for Nortel, and started several successful internet ventures in affiliate marketing and ecommerce.

Peter holds a Honours Bachelor of Mathematics (Computer Science) degree from the University of Waterloo, and an International MBA from the Rotterdam School of Management.


Ayaz ul Haque, Advisor

Ayaz ul Haque is a Managing Director at Exalt Capital Partners. Exalt Capital Partners specializes in expansion and growth-stage investments across the globe, focusing on deals that combine technology with various service sectors and on businesses that are looking to build the next global franchises. An active angel and venture capital investor, Ayaz possesses broad investing, operating, and transaction experience having invested in and/or sat on the board of over 25 companies across the globe. Previously, Ayaz was a Managing Director with ePlanet Ventures and a Director with Draper Fisher Jurvetson ePlanet Ventures. Prior to DFJ ePlanet, Ayaz spent 12 years as an investment banker specializing in global M&A.